The Live Shopping Blog

What's the difference between Live Shopping from Streamify and going live on Instagram?

Our sales team receives this question daily, and I get why. The salespeople can recite the differences in their sleep, but noticing them at first look can be challenging, especially if you are exploring Live Shopping for the first time.

That's why I, in this article, will go into great depth and try to clarify for you. 

Streamify Professional is what you need to create fully branded customer experiences on your website and our customer's favorite license.

Let's dive into it.

Streamify Lite is our starter license and has everything you need to get started with live shopping on your website. You can pay yearly or monthly, depending on your need and timeline. 

Remember that our customers with a long-term strategy produce the best results.

Did you know that about 96% of all online purchases occur on e-commerce sites and marketplaces?

Not on social media.

But wait, let's back up a bit.

Live Shopping Provides Value both Live & On-Demand

Here you have one of the most extensive possibilities to get the most out of your Live Shopping. Studies have shown that approximately 60-70% of all conversions happen after completing the Live Shopping event. Aka, On demand. 

What does the KPI TSB mean, and why should I care?

Time spent on site is a KPI that you probably are familiar with. It's when you measure the time a website visitor spends on your website. According to google analytics, a good time spent on site number is between 2 and 4 minutes. When we are talking about Live Shopping, this number would be horrific.