The Live Shopping Blog

CC Shoes humanize its Brand and create human interaction online.

Watch the entire Webinar here!

Are you in the process of discovering Live Shopping? Then this Webinar is for you. 

In the webinar, we talk more broadly about the format Live Shopping who is using it, and why. We understand that when you first discover Live Shopping, there are many questions to answer internally to implement Live Shopping effectively.

You create a lot of video content when you implement live shopping and stream consistently. And I mean a LOT. Wouldn't it be a waste to not re-use and leverage said content? Just think about it. How many TikToks, Shorts, Reels, Stories, newsletters and product page additions could you create from a 45-minute long live shopping event?

We get this question often in early discussions with potential clients. The perception from retailers & Brands is that the process is lengthy and complicated. I want to squash this perception once and for all.

Let's start with painting a spectrum of time. 

What's the difference between Live Shopping from Streamify and going live on Instagram?

Our sales team receives this question daily, and I get why. The salespeople can recite the differences in their sleep, but noticing them at first look can be challenging, especially if you are exploring Live Shopping for the first time.

That's why I, in this article, will go into great depth and try to clarify for you. 

Streamify Professional is what you need to create fully branded customer experiences on your website and our customer's favorite license.

Let's dive into it.

Streamify Lite is our starter license and has everything you need to get started with live shopping on your website. You can pay yearly or monthly, depending on your need and timeline. 

Remember that our customers with a long-term strategy produce the best results.

Did you know that about 96% of all online purchases occur on e-commerce sites and marketplaces?

Not on social media.

But wait, let's back up a bit.

Live Shopping Provides Value both Live & On-Demand

Here you have one of the most extensive possibilities to get the most out of your Live Shopping. Studies have shown that approximately 60-70% of all conversions happen after completing the Live Shopping event. Aka, On demand.